Last revised on: 5/2/25
Privacy REALLY REALLY Matters (seriously) A note from the Better Building Materials team:
At Better Building Materials, we aim to empower users like you by providing transparency in pricing for your construction material needs. We believe in being upfront about how our extension works and the data we handle.
Our guiding principles are:
- We monetize our product through monthly subscriptions, not by selling your personal data. Our revenue model is designed to align our success with the value we provide to you, without compromising your privacy.
- We only collect product information that is directly relevant to providing our price comparison services and helping you track your spending and savings. We do not collect personal information beyond what is necessary for your account and the core functionality of our extension.
- We are committed to providing you with clear information about our data practices. This Privacy Policy explains what we collect, how we use it, and your rights regarding your data.
With that as the foundation, let’s dive in. This policy explains what information Better Building Materials collects when you use our browser extension (the "Extension") and interact with our services (collectively, the "Services"), why we collect it, and the reasons we might disclose it. For the purpose of applicable data protection laws, Better Building Materials, located in California, is the "data controller."
Please read this privacy policy carefully. By using any of the Services, you agree to the collection, use, and disclosure of your information as described in this privacy policy. If you do not agree to this privacy policy, please do not use or access the Services.
1. CHANGES TO THIS PRIVACY POLICY
We may modify this privacy policy from time to time, in which case we will update the "Last Updated" date at the top of this privacy policy. If we make material changes to how we use or disclose information we collect, we will use reasonable efforts to notify you (such as by emailing you at the last email address you provided us or by posting notice of such changes within the Extension or on our website) and will take additional steps as required by applicable law. If you do not agree to any updates to this privacy policy, please do not continue using or accessing the Services.
2. COLLECTION AND USE OF INFORMATION
When you use or access the Services, we collect certain categories of information about you from a variety of sources.
Information You Provide to Us
Some features of the Services may require you to directly provide certain information about yourself. You may elect not to provide this information, but doing so may prevent you from using or accessing these features. Information that you directly submit through our Services includes:
Basic contact details, such as your name and email address, if you choose to provide them to us in connection with creating and managing your account. We use this information to create and maintain your account and provide the Services, as required to perform our contract with you, and because it is in our legitimate interest to communicate with you (including to send you service-related announcements).
Payment information, such as your billing address and payment card details, if you subscribe to our premium features. This information is collected and processed by our third-party payment processor and is not stored directly by us. We use this information to process your subscription payments, as required to perform our contract with you.
Any other information you choose to include in communications with us, for example, when sending a message through our support channels or providing us with feedback related to your experience with the Service, because it is in our legitimate interest to be responsive to you and improve our Services.
Information Collected Automatically
We may also use technologies to automatically collect certain information about your interactions with the Services. We collect and use this information because it is necessary to provide the Services, tailor your experience, run analytics, and better understand user interactions with the Services. Such information includes:
Product Information: When you navigate to a product page on a participating online retailer's website, our Extension automatically collects information about that product, such as the product name, price, retailer, and product identifiers (e.g., SKU). This information is essential for providing you with price comparisons and tracking your potential savings.
Spending and Savings Data: We track the products you view and potentially purchase through our Services to provide you with insights into your spending and the savings you've achieved.
Technical Information: Such as browser type, operating system, and extension version. This information helps us ensure the Extension functions correctly and is compatible with different systems.
Usage Data: Information about how you interact with the Extension and the websites you visit while the Extension is active (specifically, when you land on product pages of supported retailers). This helps us understand how our Services are used and identify areas for improvement.
Aggregated and Anonymized Data: We may aggregate and anonymize the collected product and usage data for analytical purposes, such as understanding market trends and improving our Services. This aggregated and anonymized data does not identify you personally.
Information Collected From Third-Party Sources
We do not currently collect personal information about you from third-party sources beyond the retailers whose product information we access when you are on their product pages.In addition to the specific uses described above, we may use any of the above information to:
- Provide and maintain the Services.
- Personalize your experience with the Services.
- Analyze Service usage and improve our features and functionality.
- Provide customer support.
- Send you service-related announcements and updates.
- Monitor and analyze trends.
- Conduct internal research and development.
- Comply with applicable legal obligations.
- Enforce any applicable terms of service.
- Protect the Services, our rights, and the rights of our employees, users, or other individuals.
Finally, we may de-identify or anonymize your information such that it cannot reasonably be used to infer information about you or otherwise be linked to you (or we may collect information that has already been de-identified/anonymized), and we may use such de-identified/anonymized information for any purpose.
3. DISCLOSURE OF YOUR INFORMATION
We may disclose your information for legitimate purposes subject to this privacy policy, including the following categories of third parties:
Vendors or other service providers who help us provide the Services, including for payment processing, data storage, technical support, and analytics. These providers are contractually obligated to protect your information and only use it for the purposes we specify.
Professional advisors, such as auditors, law firms, or accounting firms, as a matter of our legitimate interests to assess, protect, enforce, and defend our rights and to comply with our legal and regulatory obligations.
Third parties in connection with or anticipation of an asset sale, merger, bankruptcy, or other business transaction, as a matter of our legitimate interests to run a successful and efficient business.
We may also disclose your information as needed to comply with applicable law or any obligations thereunder or in our legitimate interests to cooperate with law enforcement, judicial orders, and regulatory inquiries, to enforce any applicable terms of service, and to ensure the safety and security of our business, employees, and users.
4. WE DO NOT SELL YOUR PERSONAL DATA TO THIRD PARTIES.
5. THIRD-PARTY WEBSITES AND LINKS
Our Services may interact with third-party websites (e.g., the online retailers we compare). If you visit these websites, their own privacy policies will apply. We are not responsible for the privacy practices of these third-party sites and encourage you to review their privacy policies before providing any personal1 information.
6. BETTER BUILDING MATERIALS IS FOR ADULTS
The Services are designed for adults (18 years or older). We do not knowingly collect personal information from children under the age of 18. If we become aware that we haveunknowingly collected personal information from a child under 18, we will take steps to delete such information from our records. If you are a parent or guardian and believe your child has provided us with personal information, please contact us at help@betterbuildmaterials.com.
7. DATA SECURITY AND RETENTION
We know your information is important, and we use a variety of safeguards designed to keep it safe. Despite our reasonable efforts to protect your information, no security measures are impenetrable, and we cannot guarantee “perfect security.” Any information you send to us electronically, while using the Services or otherwise interacting with us, may not be secure while in transit. We recommend that you do not use unsecure channels to send us sensitive or confidential information.
We retain your information for as long as is reasonably necessary for the purposes specified in this privacy policy, at which point, we either delete it or de-identify it. When determining the length of time to retain your information, we consider various criteria, including whether we need the information to continue to provide you the Services, resolve a dispute, enforce our contractual agreements, prevent harm, promote safety, security and integrity, or protect ourselves, including our rights, property or products. In particular, we retain certain of your information as follows:
- your account data for as long as you keep your account open or as needed to provide you with our Services; and
- data on your use of our Services, or interactions with us, with respect to your account is retained up to 3 months after you close your account, by which point we either delete it or anonymize it.
8. YOUR DATA MANAGEMENT CHOICES; OPTING OUT
While we hope you find Better Building Materials helpful, you have choices regarding your data:
Uninstall the Extension: You can uninstall the Extension from your browser at any time. This will stop the collection of new product information.
Delete Your Account: You can request to delete your account and associated personal information by contacting us at help@betterbuildmaterials.com. We will process your request in accordance with applicable law. Please note that we may need to retain certain information for legal or administrative purposes.
Access and Correction: You may have the right to access and correct the personal information we hold about you. Please contact us at help@betterbuildmaterials.com to exercise these rights.
8. CALIFORNIA PRIVACY RIGHTS
If you are a California resident, you have certain rights under the California Consumer Privacy6 Act (CCPA) as amended by the California Privacy Rights Act (CPRA). These rights7 may include:
The right to know what personal information we collect, use, disclose, and sell.
The right to request deletion of your personal information(subject to certain exceptions).
The right to opt-out of the sale of your personal information.(We do not sell your personal information.)
The right to non-discrimination for exercising your CCPA/CPRA rights.
The right to correct inaccurate personal information.
The right to limit the use and disclosure of sensitive personal informatio (we currently do not collect sensitive personal information as defined under CPRA).To exercise these rights, please contact us at help@betterbuildmaterials.com. We will respond to your request within the timeframes required by law. We may need to verify your identity before processing your request.
9. NON-U.S. USERS
Data Transfers: Better Building Materials is based in the United States. If you are using the Services from outside the United States, please be aware that the information we collect from you may be transferred to, stored, and processed in the United States or other countries outside your country of residence. Please be aware that the data protection laws and regulations applicable to your personal information transferred to the United States may be different from the laws in your country of residence.12 By using the Services, you consent to this transfer, storage, and processing of your information.
Data Subject Rights: Depending on your location, you may have certain rights in relation to your personal data under applicable laws. These rights may include the right to access, correct, delete, restrict processing, object to processing, and data portability.13 To exercise these rights, please contact14 us at [Your Support Email Address]. We will handle your request in accordance with applicable law.
10. HOW TO CONTACT US
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:
Better Building Materials
2801 Ocean Park Blvd. #1093
Santa Monica, CA 90405
help@betterbuildmaterials.com
Feel free to ask questions if you need more info.